Ideas from our work with clients. What we build, what each process needs and how to apply it to your business.
AI customer service
Someone calls, explains the problem and expects the conversation to move forward. If the assistant takes too long to respond, repeats questions or forgets part of the request, a natural voice only helps so much.
4 min read
Client work
An upside-down pineapple, a joke that got people talking and a reel with 11 million views. This is the kind of video that helped us grow in the digital world.
3 min readLead qualification
Your ad brought in an enquiry. Now someone needs to understand what that person wants and who can help. This is where we connect lead generation to the sales process.
5 min readAI customer service
AI can collect an enquiry and prepare the next action. Making that useful means defining what it needs to understand, where it gets information and when a person should take over.
4 min readVoice AI
When a customer calls, we want the conversation to feel natural and their request to move forward. That led me to try GPT-Live 1: could we improve our European Portuguese customer service while building on the work we already have in ElevenLabs?
3 min readContent marketing
A video with plenty of views can be a good start. The next job is to help the right person understand what you do, build confidence and take a useful next step.
4 min readCRM and automation
Useful automation addresses a specific handover: an incoming enquiry, a missing reply or a task nobody has picked up. Start there.
4 min readSales process
Follow-up starts when someone asks for information, before the first meeting. Your message should continue that enquiry and help the customer take the next step.
6 min read